Introducing: American Forests

We are pleased to report that through our multiyear agreement with American Forests we have planted 100,000 seedlings across six states and nine projects. American Forests is the oldest conservation organization in the United States, committed to creating healthy forests from coast to coast. Our roots are in outdoor recreation, and we were pleased to be able to work with American Forests so everyone can benefit from the power of trees.

How It's Growing

In three years, together with American Forests, 100,000 trees were planted in areas that had been identified as those in need of climate-smart reforesting. These trees, which were planted in Florida, Texas, Michigan, Hawaii and California, not only help combat climate change through carbon sequestration, but also ensure the habitats for so many threatened and endangered species remain intact. For example, in the Southeast, these reforesting efforts affect the habitats for gopher tortoises, red-cockaded woodpeckers, and indigo snakes, while reforesting in the Lower Rio Grande Valley helps to build up thornforests, a landscape type that is home to 530 species of birds, 300 species of butterfly, and 11 threatened and endangered species including Texas tortoises, jaguarundis, and ocelots.

Our Impact by the Numbers

Acres

These trees will help restore 187 acres of forest.

Through American Forests’ American ReLeaf program, we’re working to plant trees in landscapes that need to be reforested. The objective of the American ReLeaf program is to conserve and restore forests across North America, particularly in several essential ecosystems that need to be reforested. Using science-based techniques, American Forests works with local partners to select and prepare sites for planting and to reforest in ways that help ensure the new forests will thrive for years to come. Forests provide numerous benefits including helping to mitigate climate change, improving water and air quality and providing wildlife habitat.

Landscapes We're Benefitting

Sierra Mountains

In this region, American Forests focuses on the ponderosa pine, sugar pine, and incense cedar. These trees help more than wildlife and post wildfire reforestation. They’re an integral part of California’s climate. Healthy mountain forests absorb rainfall and snowmelt, filter it and release it at a measured pace into California’s dry months.

The pandemic has reminded us all how much value nature brings. Whether you're on a hike or spending the week camping, being outdoors nourishes us and is good for the soul. That's why we're proud to work with American Forests to restore our forests and keep them healthy.

Did you know...

  • The climate is changing. Forests are our best natural way of curbing that trend, because trees capture 15% of U.S. carbon emissions from burning fossil fuels. That’s one reason we support American Forests and its efforts to Reforest America. Learn more here.
  • The whitebark pine, a keystone species found in the western U.S. and Canada, is being considered for the endangered species list and needs our help. We’re proud American Forests is working to save it.